Italy – Milan / EICMA 2025 – What to see

EICMA 2025 — West Gate Route, Hall-by-Hall (Top 10 per Hall)

EICMA 2025 — Pavilion-by-Pavilion Route from West Gate

Start at West Gate (right by the Rho-Fiera M1 underground exit). Follow this sequence to minimise backtracking.

Official Exhibitor List (filter by Pavilion) · • Official Floorplan (opens in new tab)

Quick Flow

West Gate → Halls 5 & 4 (core OEM + performance) → 7 & 6 (parts/apparel mix) → 9 & 10 (Piaggio group, helmets & components) → 11 (apparel, services) → 14 (big OEM showcases) → 18 (helmets & accessories clusters).

Hall allocations can update daily: confirm at the entrance map, then use the exhibitor list filter to pinpoint stands.

Hall 5 — Flagship Italian & Performance

  • Ducati Motor Holding — O82 / Q78 (verify)
  • Aprilia — (verify)
  • MV Agusta — (verify)
  • Moto Morini (Zongshen) — (verify)
  • Benelli (QJ Group) — (verify)
  • BMW Motorrad — (verify)
  • Yamaha — (verify)
  • Triumph — (verify)
  • KTM — (verify)
  • Harley-Davidson — (verify)

Open Hall 5 in the Exhibitor List

Hall 4 — International (Asia focus), Parts & Accessories

  • CFMOTO — (verify)
  • QJMotor — (verify)
  • Voge (Loncin) — (verify)
  • Zontes — (verify)
  • Keeway (QJ Group) — (verify)
  • Longjia — M56+ cluster (verify)
  • Duotts Technology — M78 (verify)
  • BOMA (Henan Feibo) — C88 (verify)
  • ACEWELL — A80 (verify)
  • ACCOSSATO — Q68 (verify)

Open Hall 4 in the Exhibitor List

Hall 7 — Racing/Off-road Components & Apparel

  • Husqvarna Motorcycles — (verify)
  • GASGAS — (verify)
  • Acerbis Italia — G46 (verify)
  • Liqui Moly — Q40 (verify)
  • Braking (SEFo Group) — C04 (verify)
  • SCOTT — (verify)
  • UFO Plast — (verify)
  • Leatt — (verify)
  • Moto Cross Marketing — O27 (verify)
  • Active Co. (JP) — S35 (verify)

Open Hall 7 in the Exhibitor List

Hall 6 — Distribution, Tools & Aftermarket

  • Parts Europe / Drag Specialties — A48 (verify)
  • Brenta (Endurance) — C30 (verify)
  • Rizoma — (verify)
  • PUIG — (verify)
  • Oxford Products — (verify)
  • MIVV — (verify)
  • Akrapovič — (verify)
  • Strategic Sports — A30 (verify)
  • Block Shaft / SST Engineering — I45 (verify)
  • Moto.it — I39 (verify)

Open Hall 6 in the Exhibitor List

Hall 9 — Piaggio Group & Italian Icons

  • Piaggio — (verify)
  • Vespa — (verify)
  • Moto Guzzi — E76 (verify)
  • Aprilia — (verify)
  • Dell’Orto — I73 (verify)
  • Malossi — (verify)
  • Givi — (verify)
  • SW-Motech — (verify)
  • ABUS — E81 (verify)
  • Stator / mobility — M76 (verify)

Open Hall 9 in the Exhibitor List

Hall 10 — Helmets & Filtration

  • AGV — (verify)
  • Arai — (verify)
  • Shoei — (verify)
  • HJC — (verify)
  • Nolan / X-lite — (verify)
  • LS2 — E87 (verify)
  • Shark — (verify)
  • Scorpion — (verify)
  • Bell — (verify)
  • BMC Air Filters — G64 (verify)

Open Hall 10 in the Exhibitor List

Hall 11 — Apparel, Luggage & Services

  • Dainese — (verify)
  • Alpinestars — (verify)
  • REV’IT! — (verify)
  • Spidi — (verify)
  • RST — (verify)
  • Held — (verify)
  • Klim — (verify)
  • Tucano Urbano — (verify)
  • Longride (LSP NV) — I27 (verify)
  • Motoplastic SA — M40 (verify)

Open Hall 11 in the Exhibitor List

Hall 14 — Major OEM Showcases

  • BMW Motorrad — E06 (verify)
  • Honda — (verify)
  • Kawasaki — (verify)
  • Yamaha — (verify)
  • Suzuki — (verify)
  • Triumph — (verify)
  • Harley-Davidson — E42 (verify)
  • KTM — (verify)
  • Husqvarna Motorcycles — (verify)
  • GASGAS — (verify)

Open Hall 14 in the Exhibitor List

Hall 18 — Helmets, Comms & Accessories Clusters

  • Cardo — (verify)
  • Sena — (verify)
  • Interphone — (verify)
  • Midland — (verify)
  • ROOF (Boxxer) — C52 (verify)
  • Dyno Bike (Dimsport) — D65 (verify)
  • Puig — (verify)
  • Rizoma — (verify)
  • Givi — (verify)
  • SW-Motech — (verify)

Open Hall 18 in the Exhibitor List

Tips from West Gate

  • Start with Halls 5 & 4 for Ducati and core performance; queues build quickly.
  • Try helmets in early afternoon when stands are quieter; finish with comms/luggage decisions after seeing the bikes.
  • Keep the Exhibitor List open on your phone and filter by hall on the fly.

All links open in a new tab.

Built in the “Sanremo Grass” format. West Gate is closest to the Rho-Fiera M1 underground exit.

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